Ripley’s Believe It or Not! Times Square Odditorium Awarded Franchise of the Year by Ripley Entertainment Inc.
Ripley’s Believe It or Not! Times Square in New York City was named Franchise of the Year, the highest recognition bestowed to a franchise, at the annual Ripley Entertainment Managers Meeting in Paradise Island, Bahamas, October 20-26, 2012.
Based on criteria that include revenue and admission growth, guest satisfaction, overall contribution to the company, and community involvement, the 18,000 square feet New York City Odditorium was honored as the top franchised attraction out of 25 Ripley Entertainment Inc. attractions worldwide. Ripley Entertainment operates more than 90 attractions in 10 countries, including Ripley’s Believe It or Not! museums, Ripley Aquariums, Guinness World Records Attractions, Louis Tussaud’s Waxworks, and Ripley’s Haunted Adventure.
Michael Hirsch, president and general manager of Ripley’s Believe It or Not! Times Square accepted the award, representing the franchise during the corporate leadership meeting.
“We congratulate our New York City Ripley's Believe It or Not! Odditorium for an outstanding performance as our global Franchise of the Year,” said Jim Pattison Jr., president of Ripley Entertainment Inc. “The creativity, hard work as well as a large dose of fun by Michael Hirsch and his team have made NYC our most visited Odditorium in The Americas. Their total attention to always improving the guest experience makes this family attraction our best!”
“This is truly an honor for our team and we deeply appreciate this recognition by Ripley Entertainment,” Hirsch added. “It is a wonderful testament to our entire teams’ continued commitment to delivering fun, educational, memorable, and unexpected experiences for the entire family.”